General Motors puts the brakes on Facebook ads
The move comes days before the social network’s initial public offering. GM, one of the largest advertisers in the U.S., determined that Facebook's ad formats failed to drive home the desired results.
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/ Technology
Good customer service via social media can lead to more spendingA survey finds that 17% of online consumers sought service via social media.
/ Marketing
Google’s new search feature aims to increase relevancyThe ‘Knowledge Graph’ also works on mobile devices and tablets.
/ Technology
Facebook nabs the team behind photo-sharing social network LightboxThe talent grab will enhance Facebook’s mobile offerings, one expert says.
/ Technology
Google may team with mobile device makers to sell devices directlyThe move would help Google control Android and compete with Apple, experts say.
/ Technology
U.S. Postal Service gives 2-D bar codes its stamp of approvalThe postal service is offering discounts to businesses that use 2-D codes in their mailings.
/ Technology
Overstock and OfficeMax lead April consistency ratingsThe retailers topped Internet Explorer and Firefox consistency tests, respectively.
/ E-Retailers
The Golf Warehouse appoints a CEOJonathan Bernstein takes over for Brad Wolansky at the Redcats brand.
/ Technology
Facebook nabs the team behind photo-sharing social network LightboxThe talent grab will enhance Facebook’s mobile offerings, one expert says.
/ Technology
Google may team with mobile device makers to sell devices directlyThe move would help Google control Android and compete with Apple, experts say.
/ Technology
U.S. Postal Service gives 2-D bar codes its stamp of approvalThe postal service is offering discounts to businesses that use 2-D codes in their mailings.
/ Technology
Tablets speed through trafficThey account for 4.3% of web traffic and will hit 10.4% in 2014, Adobe says.
/ Technology
Office Depot shows the greatest improvement among retailers on performance indexThe merchant fixed a page delivery error from a previous week, Keynote finds.
/ Technology
NetSuite moves upmarket with new e-commerce softwareThe new version gives e-retailers more flexibility in web site design.
/ Technology
More advertisers want readers to take action—nowUse of QR and similar codes is growing in magazine ads, a study finds.
/ Technology
Retailers reap more profit from mobile shoppersBut results vary widely among merchants, a new study finds.
/ Marketing
Facebook boosts its IPO expectationsThe valuation for the social network could exceed $100 billion.
/ E-Retailers
Top 500 manufacturers can do more to run at full capacity onlineChannel conflict remains an issue.
/ Technology
NetSuite moves upmarket with new e-commerce softwareThe new version gives e-retailers more flexibility in web site design.
/ Marketing
More e-commerce sites help grow online sales in France31 million French shoppers spent 11 billion euros online (US $14.25 billion) in Q1.
/ E-Retailers
Apparel e-retailer ModCloth raises $25 millionThe capital will go toward new hires, marketing and site improvements.
/ Marketing
Bing gets friendlier with FacebookThe Microsoft search engine will pepper search results with Facebook information.
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We’ve paid a lot of attention to the local/social/mobile channel, to social signals coming from check-ins.
Adam Kmiec, director of social media, Walgreens
/ Research Guides
Ask the Experts
Q: Are there relatively inexpensive ways an online retailer can defend against denial of service attacks?
I have been an online retailer since 2003. Lately, there have been several DDOS (distributed denial of service) attacks on my site (not sure if it's the IP or the ...
Rita Perdue
A: Install an application firewall if you host your own site. If not, see if protection is covered by your contract.
If you host your own infrastructure consider installing an application firewall. You should also contact your internet service provider and ask them to describe for-charge services that will detect denial ...
Senior Consultant, FItForCommerce
IR Blog
Don Davis / E-Commerce Observer
A growing software vendor doubles down on e-commerceNetSuite bids to become a viable option for midsized e-retailers.
Paul Demery /
More power to the cartsThe lines are blurring among what might be called basic shopping cart technology systems and ...
Bill Siwicki / Focus on Mobile Commerce
Should sales on tablets count as m-commerce?Retailers say yes. Some experts say no.
Don Davis /
Another obstacle to mobile paymentsIt has to be ubiquitous to interest consumers. But does ubiquity equal monopoly?
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